Founded in 2018 by Sheen Jamaal, Pinilla Productions [pronounced pih-nee-ya][formally ICE NYC & House Of Pinilla] provides a wide range of creative services, from graphic design, to creative direction. Initially created as a youth’s art development program, after reaching incredible heights with his students [NYFW, 2nd Place Winner at Showtime At The Apollo] Sheen decided to transform the business into an all inclusive hub for creative services [adopting his father's last name as the new company name] Utilizing his already expansive creative network, Sheen was able to bring together a group of innovative, accomplished artists from all walks of life. Merging Sheen’s leadership & razor sharp visions with the cutting edge abilities of our team has made PINILLA a force to be reckoned with - as we’ve become well recognized within a multitude of art worlds.

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Our creative team has built its reputation as game changers, by delivering stunningly innovative productions and creative services. Pinilla Productions is 100% dedicated to the arts ; more specifically the quality of it, and because we offer a wide range of services, we ensure you a superb, cohesive project - from collaborative planning, to flawless execution.